
Bruce Bogan has much to celebrate this Pride Sunday. It marks the four year anniversary of his very successful printing company, COPYthis, on Wilton Drive.
He says, “I grew up with this, my grandfather and father were printers. I took over my father’s bus iness
in New York. I’ve been printing for 40 years. I did design work before computers came and before fax machines. My first fax machine was $1200 and I had one of the first computers – an IBM system 30 – in the 1990’s.”
When asked why he decided to move to Fort Lauderdale, he jokes saying, “Wilton Manors needed me!” He then gets serious and explains, “9/11 killed New York. My father wanted me to move here and I wanted to move here. I wanted it all, the house, picket fence and someone to share it with.”
So he took the move and, in time for Pride, he found his store and signed the lease and got the keys on the same day. Initially, it was slow, so he continued to print for WPLS, the largest Afro-American radio station in NYC and a client list that has names that would blow you away (Harry Winston, McDonalds, Donna Karan even Martha Stewart). Day after day, he kept working for his clients in New York. Then, little by little, he got introduced to people. He says with a smile that on his opening “George [Georgie’s Alibi] sent me a plant over to welcome me to the neighborhood. He started giving me work and it snowballed.”
How has he been successful in such a difficult economic climate? Simple. he says. “I know what I do and how to do it. MY reputation precedes me, you could say. The best advertising is word of mouth and I love what I do. I love to work – I could live here in my store!”
So is he excited for Sunday? “Yes! It is all because of my father. I want him to come on Sunday. It’s my four year anniversary. I’m still here even in this economy!”
He says for the future in a perfect world, “I would like there to be another COPYthis – my dream would be to have them all over the country.”