PAWTUCKET, RI – The popular toy, the Easy-Bake Oven got a new lease on life this past week when manufacturer, Hasbro announced it would redesign the device using a small heating element to replace the 100-watt light bulb which powered the small oven since its unveiling in 1963. The reborn Easy- Bake will be sold as the new Easy-Bake Ultimate Oven.
The future of the Easy-Bake Oven had been in doubt since the U.S. Government announced that incandescent light bulbs will no longer be sold in the United States beginning in 2012. With the new, more efficient heating system, the new oven will now bake an extended menu that includes cookies, red velvet cupcakes, checker cakes, pizza, pretzels, cinnamon twists and brownie sticks. This brand new oven will also have a more modern, stylish look and modern functions. The oven was inducted into the National Toy Hall of Fame in 2006.