New Organization Launches Website & Selects Interim Chairpersons

Fort Lauderdale, FL  – One only has to hear the initials “R”, “B”, and “C” to know that something is stirring in the Greater Fort Lauderdale LGBT community. The Rainbow Business Coalition (RBC) is proud to announce the formation of its new organization comprised of LGBT businesses and community leaders.

Understanding the vital need to come together as a unified community with a common voice, communicate & network to promote the Greater Fort Lauderdale as the premier LGBT community and destination, and leverage the strengths and collective business acumen among its fellow members, the Rainbow Business Coalition or “RBC” was formed.

The formation of the RBC began in November of 2009, when a small group of LGBT business-minded individuals got together to outline a grassroots effort to bring about change by gathering up the community’s resources to actively promote and support the LGBT market.  These individuals were determined to generate awareness of Greater Fort Lauderdale, the 2nd most popular gay destination in the country and increase its economic growth.

Since the start of this newly named coalition, the RBC has now flourished into a legitimate and purposeful organization, one with a mission statement, an organizational structure, membership guidelines, and business plans for future growth. The City of Fort Lauderdale and other government bodies and municipalities are highly supportive of the RBC’s initiatives and plans.  Even in its early stages of development, after months of planning, the RBC has launched their Web site: www.RainbowBusinessCoalition.com.

The Web site is the product of carefully planned research and design.  Tommy Forcella, webmaster of the RBC highlights the site’s features.  “The Web site was designed as an informational tool and will be accessible to RBC members to be used in a business-to-business manner.”  Furthermore, the Web site contains a Community Event Calendar which can be utilized by both members and the general public to post non-profit and educational events benefiting the LGBT community.

In addition to the site launch, Lori Deak of The Pride Factory and Reece Darham of Island City Fitness have been selected as Interim Co-Chairs of the organization. Founding members Peter Clark, Jennifer Morales, Terry DeCarlo and Joe Van Eron, will now lead the organization’s advisory board.  “We are all proud to have played our part in the development of the RBC.  I have been inspired by the leadership and determination of the group thus far in recognizing the potential that exists in Greater Fort Lauderdale’s gay business community,” states Clark.  Morales adds: “I am confident that our new Leadership Team will continue to advance the RBC’s mission for growth and unity.”

About the RBC
Greater Fort Lauderdale has developed as a world-class LGBT community and destination. The Rainbow Business Coalition is an association of representatives of LGBT businesses and community leaders that serve both residents and visitors. The primary mission of the Coalition is to unite the LGBT community by leadership and advocacy. RBC priorities include focusing on communications and networking, promoting new business opportunities, driving sustainable economic growth while expanding market reach and share for the overall benefit of the LGBT community of Greater Fort Lauderdale.

www.RainbowBusinessCoalition.com
www.Facebook.com/RainbowBusinessCoalition